Nishant Kadian

Marketing Head | Consultant

Webpage Content

Content Marketing vs. Writing: Everything You Need To Know

Content is king. But who is the kingmaker? Content marketer or content writer? Or is it the same person? Every day, we come across a wide range of content pieces available on the internet. Whether we like them or not, we are generating 2.5 quintillion bytes of data every day. From different online ads, website pop-ups, […]

Wrong `un: Backlink Building

The Wrong `un blog series by Laykaik in which we point out unfair practices and fallacies in the Search Engine Optimization (SEO). Like most of the digital marketing practices, SEO offers you the privilege of experimenting. Experiments help you evolve and learn processes that work and deliver positive results. However, they teach you what not […]

Webpage Content: 10 Step Guide to Master Curating Killer Content

What makes impressive webpage content? To answer that let’s consider why would you visit a website or webpage. There could be several reasons for that. You might be looking for information on some topic, purchasing a product, or just socializing with friends. Accordingly, you expect the page to appear. Any discrepancy in the content of […]

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