Nishant Kadian

Marketing Head | Consultant

Content Marketer

7 Amazing Benefits of Video Marketing

Video marketing is a highly effective marketing strategy that your businesses can use to promote their brand to a potential audience. The entire marketing strategy is based on video formats. Video marketing has been in the trend for a long time, but a lot of brands don’t pay too much attention to it. If you […]

Webpage Content: 10 Step Guide to Master Curating Killer Content

What makes impressive webpage content? To answer that let’s consider why would you visit a website or webpage. There could be several reasons for that. You might be looking for information on some topic, purchasing a product, or just socializing with friends. Accordingly, you expect the page to appear. Any discrepancy in the content of […]

Email Marketing: Everything You Need to Know About

On 29 October 1969, the first message over computers was exchanged. That’s what more or less email has been. Decades later, email has only grown in all possible ways – be it the number of users or the number of emails exchanged. Now, it is so popular that digital marketing hardly makes sense without email […]

Top Content Formats in Digital Marketing (2024)

Content formats are different ways information can be shown to the user. Sometimes it’s like a storybook with pictures, sometimes it’s like a video with moving pictures, and sometimes it’s just words on a page. So, content formats are just different ways to share and explain things like stories, information, or fun stuff. Content format […]

Content Marketing in 2020: What Matters in the Coming Decade

Content marketing in 2020 is going to be different in many ways. At the start of the previous decade (the 2010s), content rephrasing/spinning tools were among ‘awesome techs’ for content marketers. Such tools saved time and effort, which could be used in applying other tricks like ‘senseless backlinks on keywords’ to impress the search engines. […]

Content Marketing: Basics That Every Digital Marketer Should Know

You are on this page, which means content marketing has influenced you. Probably in more ways than you recognize. And it’s regardless of the medium or source that brought you here. Let’s start by breaking Content Marketing into content and marketing to understand its influence and potential. What’s Content in Content Marketing?  The matter is […]

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